AVCA Announces Plans for Additional Publications and More Coaching Education in 2011-12


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LEXINGTON, Ky. (July 8, 2011) - On the heels of a record-breaking year for the organization, the American Volleyball Coaches Association (AVCA) announced today its plans to add six additional publications to the 2011-12 fiscal year calendar.


The plan will add two additional digital issues of the AVCA's highly-regarded technical journal, Coaching Volleyball magazine.  The printed publication is circulated six times annually on a bi-monthly schedule. The first ‘bonus issue' will be available to readers at the beginning of September and the second in early November. Members will be notified when the issues are ready to access, and the publications will also be available via the AVCA web site. The 16-page bonus issues will feature technical content in the form of articles, videos and photos, with the goal of providing AVCA members a more interactive experience.


The association will also add four additional issues of its newest publication, Phenom magazine, a youth-based electronic magazine that was launched in the spring of 2010. Phenom targets the 12-to-18-year-old demographic and includes player spotlights, recruiting information, strength training tips, columns on nutrition and health & beauty, sports psychology, leadership and more.


"The combination of affordable new tools and a skilled technology team is allowing us to expand our publications even as the print advertising marketplace remains relatively soft," said AVCA Executive Director Kathy DeBoer. "These bonus Coaching Volleyball issues and new Phenom magazines give us the chance to teach using video and other new feedback mediums that our members will love. It's an exciting time to be in the communications business!"       


In addition to the bonus publications, the AVCA will also be ramping up its educational offerings by hosting more webinars in 2011-12. Series are being planned that target different sectors of the coaching community, from those just starting their careers that may need help with running a tryout or serve receive formations to more veteran coaches looking for tips on improving players' ability to read or prepare for an opponent.  Spring offerings will target boys' coaches, coaches new to recruiting and strength & conditioning.  Also, the AVCA will continue to offer its business partners a chance to engage with the coaching community.    


"Webinars give us a chance to connect with our coaches in real time," said DeBoer. "A coach can watch a webinar on their lunch hour or after putting their kids to bed in the evening, and have new information to take into the gym right away.  The feedback is so immediate.  We've found that webinars keep coaches motivated and eager to improve their skills."          


About AVCA

The AVCA, with its headquarters in Lexington, Ky., is managed by Associations International.  The mission of the AVCA is to develop the sport of volleyball and its coaches.  With a membership of over 5,100 and counting, the AVCA provides a professional network for those individuals and companies dedicated to enhancing and promoting the sport. Members include collegiate, high school, club, youth and Olympic coaches, as well as volleyball club directors. The AVCA provides education to volleyball coaches, recognition of elite players and coaches, promotion of volleyball competitions throughout the world, and networking opportunities for volleyball products and services providers.  Further information is available at http://www.avca.org/.





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